It’s killing me!… If I see one more article/ad about helping individuals create a better resume, I’m going to die.
It’s true that resumes will continue to be a necessary part of the career planning process for some time in the future, but 
its value has been diminishing exponentially for the past 10 years with the convergence of web based technologies that allow someone to get greater insight into the story of who you are.
The concept of personal branding, or profile sharing, is beginning to rule the day. Personal branding is about identifying, promoting and measuring the stories and artifacts that support what you want people to know about you professionally. A resume is only a fraction of that story, and can’t possibly add the necessary color and proof of your accomplishments that will make you stand out amongst your competition.
Let’s face it…. that is what it’s all about after all, right? How do I beat my competition to the job? No… it’s about how do I beat them to be considered! If you think a one or two page document in a stack of hundreds gives you an edge… no matter how good of a writer you are, you’re already in trouble. How many top product marketing pieces do you see that are only words? So why would you market your career product that way?
Instead of leading with a resume and cover letter, consider tools like CareerScribe…. a career support solution that allows you to create a digital dossier which can be shared securely in this age of employment free agency.
